We are easy to see the situation that today¡¯s successful organizations disappearing
in tomorrow market due to the kaleidoscope of customers¡¯ lifestyle.
MoravianBasel provides the integrated strategic wisdom based on the frontline
experience and the fact of customer¡¯s lifestyle.
We continuously try to create new market like Black hole, to make creative efforts for
the eternal brand (Neverland Brand), and to devote ourselves for the wholesome and
integral leadership and helpership.
MoravianBasel believes that the core of sustainable organization is the success in
business and society.
Therefore, we put our efforts into creative actions not only to make an organizations be
successful in market but also to make them highly esteemed in community by helping
them to become more valuable and own value-oriented management skill.
A brief biography of the CEO (2001~2007)
Business Strategy Consulting : 9 companies.
Marketing Strategy Consulting : Launched 3 brands, Repositioned 5 brands.
Nonprofit Organization Consulting : 1 company, 1 Project.
Representative Books
Leadership Virus (Goeswin)
Black Hole Strategy (Goeswin)
Helpership (Goeswin)
Neverland Branding Strategy (Goeswin)
Both Handed Leadership (Goeswin)